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Showing posts from August, 2021

Ensuring Peace of Mind: Secure Transition to Multi-Tenant Cloud

Introduction In the fast-paced realm of technology, cloud computing stands as a beacon of innovation, offering enterprises unprecedented opportunities to streamline operations and drive growth. By leveraging on-demand services over the Internet, businesses can access a wealth of resources spanning infrastructure, software, and platforms with unmatched flexibility and scalability. However, amidst the myriad of benefits that cloud computing affords, there are a persistent threat and security vulnerabilities.  As cyber-attacks become increasingly sophisticated and prevalent, safeguarding sensitive data and applications in the cloud has become a paramount concern for organizations worldwide. In this context, understanding the nuances of multi-tenancy, which is a practice wherein cloud resources are shared among multiple organizations, becomes essential. While multi-tenancy enables cloud providers to optimize resource utilization and drive cost efficiencies, it also introduces unique se...
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Top 5 Brainstorming Tools and Tips to Boost Creativity

Due to the pandemic, a big number of professionals are now working remotely from various regions. Do you fear that your marketing team won't be able to come up with profitable ideas if they're left alone? Don't be worried! According to CoSo Cloud research, 77% of work-from-home workers have grown more productive during their time alone. A brainstorming tool is a tool that is used to organize and collect ideas. It facilitates online collaborative brainstorming, making it easier to use a collective mindset to develop content strategies. So, let's start with the tools for your online brainstorming practice tips. 5 Best Brainstorming Tools IdeaBoardz : IdeaBoardz is a simple collaborative brainstorming tool that allows members of your team to combine their ideas in one place online. Your teammates can use this tool to add notes to a collaborative board and even export the board as a PDF or Excel file. Google Documents : Google Docs is a popular tool for brainstorming becau...
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3 Product Marketing Tips for B2C CMOs

In today's world, the success of any business product is intrinsically tied to the implementation of an effective product marketing plan. It mainly entailed doing consumer and product research, promoting or advertising products to specific demographics, providing support, and following up on customer experience. What is Product Marketing Product marketing is the process through which companies present their products to the market, promote them, and provide them to consumers. It entails first identifying and assessing the appropriate target group, and then using the appropriate positioning and messaging to boost sales and demand for the offered products. This product marketing strategy enables every organization to identify a brand's dominating market position in order to assess the competitive business climate. These aspects or methods in a product launch plan will reveal how to position a product in the internet market. 3 Ways How Product Marketing Can Help B2C Companies Draw...
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How to Secure Your Wi-Fi Against Hackers?

Wi-Fi is used by people all around the world since it has become an essential component of our fast-paced life. However, there is no such thing as 100% security or hacker-proofing. However, there are a few quick and uncomplicated steps you can take to protect your privacy and data security. How Wi-Fi Works Wi-Fi uses radio waves to transmit data between your device and a router over a set of frequencies. Depending on the amount of data being transferred, two radio-wave frequencies are used. To avoid high traffic and interference, the two Wi-Fi frequencies are split into several channels. When you use your device to connect to the internet, the information you provide is transformed into binary code, which is the computer's language. Following then, the device's Wi-Fi router receives frequencies that flow over the radio station. Finally, data is received by the router via a hardwired internet cable. The tips below will help you keep your Wi-Fi private and secure from hackers . H...
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How Does Email Automation Personalization Increase Revenue?

Personalization in marketing has risen as a result, and email marketing is no exception. Email automation personalization is a growing marketing strategy that allows you to personalize and automate your email campaigns at the same time. How to Leverage Email Automation Personalization to Boost Email Marketing Performance? If you've never used automation before, automating your marketing campaigns could appear to be a difficult task. You can do it, though, if you use the correct tools and tactics. Let's take a look at how you can combine email automation and personalization.  Collect as Much Data as Possible When it comes to email marketing, including a sign-up form is the simplest and most successful approach to collect information. To get to know your consumers, ask for basic information on the sign-up form. But don't badger them with questions; their name and email address is enough. You can ask for more information later if you need it, such as your location, interests, ...
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Best Practices for Securing Your Remote Workforce with Identity Management

Leaving your employees defenseless when working remotely can expose your company to potential threats. For remote employees, the internet poses several threats. Hackers, scammers, and fraudsters can readily prey on them. You can keep them safe by incorporating remote work cybersecurity best practices into your digital workspace, such as identity management. Here are some of the best practices for ensuring remote workers' cybersecurity utilizing identity management. 1. Select the right Software : There are a number of identity access control tools available today. All of them provide distinct features and functions to protect your company from potential threats. While there is no such thing as “perfect” software, make sure you select the best option for your company. Begin by identifying what your organization's specific security requirements are. 2. Develop a zero-trust approach : A network of security models known as zero trusts argue that neither users nor apps should be t...
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How Customer Identity Solution Drives Digital eCommerce Success

Numerous eCommerce enterprises have flourished around the world in an era when everyone is trapped inside their houses due to the global pandemic, businesses have come to a halt, and vaccination has become the sole ray of hope. Businesses accepted digital transformation as the lockdown and social distancing became the new normal. Whether it's online grocery buying or telemedicine, the world has seen a paradigm change and has accepted digital platforms for practically every daily task that previously required people to leave their homes. So, why did certain new companies in the eCommerce market have quick success while others were left with abandoned carts? Few people understand that consumer identity and access management (CIAM) solutions are critical to the success of eCommerce businesses. A CIAM solution has always been the key to winning trust when it comes to moving carts to final checkouts, from collecting insightful information from consumers to giving behavioral analysis. ...
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How LoginRadius Offers a Frictionless Consumer Journey

Every company aiming for digital success should make creating a frictionless user experience a primary goal. But how can online service providers assure that they get the most sign-ups and, as a result, more conversions? Or, to put it another way, what is the most important secret to gaining consumer trust from the first time a person visits your website? With LoginRadius, every consumer interaction is a delightful experience Businesses must pay close attention to the consumer experience , which is the totality of a user's digital and in-person interactions with a brand. And if a company wants to stand out and stay ahead of the competition, the experience must be exceptional. Integrated. Personal. Delightful.    Because people are already familiar with what makes a delightful experience thanks to their interactions with Amazon, Google, Apple, and Microsoft, businesses must guarantee that they are aiming for a similar standard. Users will easily switch brands if this does not h...
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